#RACING
The quest for performance is not abstract. At the corner of a bend, on a race track or at sea, the intensity can be lived on the wrist.
As the race is about to start, the driver glances at the R.P.M. counter…the mind is firing on all cylinders as the racing cars growl throatily and the powerful odours of oil and fuel saturate the air. All of a sudden, the rubber tyres grip the asphalt urgently, and the driver gets a taste of the thrill of high speed, and of being the first to cross the finishing line. It is when the driver is totally focused on his task that he can, at the very core of his being, dream of victory and adventure. His senses are on high alert, as intense as the headlights piercing the darkness of the night…
Fail or prevail,
but Make It Bold
Mission : Bring boldness back to life and make every minute count, so every hour counts.
passion for adventure
a radical way
to read time
Creation
Swiss made
