“When you talk with watch enthusiasts, the conversation often branches out to other areas of passion. Vintage cars is one area, but fountain pens also often come up. Another one is sound systems. I don’t have firm statistics, but there are a considerable number of audiophiles among watch collectors. And like me, they will be probably be smitten with the Sonomaster Chronograph made by Reservoir.”

“Cartoon or comic book characters are serious business these days in watchmaking. And if you’re thinking that it’s only inexpensive brands recurring to cartoon characters to enliven their dials, we invite you to take a look at how some of the most revered names in watchmaking have incorporated iconic figures from popular culture on the dials of their watches. Reservoir Watches, a Parisian-based brand noted for its retrograde and jumping hour displays, jumped on the comic book character bandwagon last year with its Blake & Mortimer “By Jove!!!” edition. For round two, Popeye the Sailor Man animates the dial of this two-way Reservoir and LabelNoir collaboration.”