Time To Watches is a unique event dedicated to independent and innovative brands that offer a creative and authentic approach to watchmaking. Marc Angebault (content marketing expert) and Christian Wipfli (CEO and founder of Poseidon & Co) co-founded Time To Watches with the aim of promoting bold brands that contribute to the renewal of the watch industry. This international exhibition is a qualitative alternative to the Watches and Wonders fair which will bring together some fifty brands this year. The event will take place in the prestigious cultural and academic centre – the HEAD (Haute Ecole of Art and Design) – located in the heart of Geneva, a few minutes from Lake Geneva.

Five themes will be highlighted for this 2022 edition, around which conferences and round tables will be organized, that is to know : art, fashion, finance, the future and the circular economy. From the 31st of March to the 3rd of April, Time To Watches will welcome professionals from the watchmaking sector and will open its doors to consumers and the international press.

RESERVOIR PRESENTS ITS 2022 NOVELTIES AT TIME TO WATCHES EXHIBITION

RESERVOIR is honoured to participate to the first edition of Time To Watches exhibition in Geneva. The brand is counting on its presence at the show to highlight the authentic and innovative character of its watches, inspired by the counters and speed instruments of the time. RESERVOIR will also take this opportunity to unveil to the public its 2022 novelties. New models will be revealed to the public during the fair and a brand new universe of inspiration will introduce the beginning of a range of chronographs, the first ever created by RESERVOIR.

RESERVOIR will also present its Blake & Mortimer “By Jove !!!” collection which pays tribute to the famous comic strip by depicting the two heroes of the saga on its dial. Visitors will be invited to discover, try on and handle the RESERVOIR novelties and models while being offered the opportunity to be advised by a member of the RESERVOIR team.